Anton Sport
       
     
Anton Sport
       
     
Anton Sport
       
     
Anton Sport 3d sculpts
       
     
       
     
       
     
Anton Sport
       
     
Anton Sport

Commercial for Anton Sport.

One of our strangest briefs to date, these commercials for Anton Sport featured cg feet with talking blisters, telling the viewer that they would be your best friends all day long, since you didn't buy proper skiing equipment.

Composited on top of live footage, the aim was to add a certain Monty Python-esque vibe to the commercials while using the shock-value of the wounds to make the underlying message clear. 

Director: Rune Spaans.
Production Company: Pravda.
Creative Team: Thomas Anker & Øivind Breen.
Agency: Electricbrandy.
Sound: Storyline Studios.
Blink: Responsible for 3d modeling, rigging and animation.

Anton Sport
       
     
Anton Sport

The tagline translates to:
"Norway shall never buy the wrong equipment again".

Anton Sport
       
     
Anton Sport

Angry little guy in a vice, feeling the pressure of the badly fitting slalom boot.

Anton Sport 3d sculpts
       
     
Anton Sport 3d sculpts

Here are some 3d sculpts of the talking mouths on the feet from the commericals, at various stages as we tried to find the right look and identity of the different protagonists.

       
     
VIDEO: Anton Sport "Blister"

The first commercial for Anton Sport, which aired in cinemas and on tv.

       
     
VIDEO: Anton Sport "Squeeze"

The second commercial for Anton Sport, featuring a hurting foot in a vice, trapped in too small slalom boots.